Created in 1997 by Andrew Rosen and Elie Tahari, Theory initially focused on women's contemporary apparel. Expanding to include men's in 1999, Theory is now part of the same parent company—Fast Retailing, that owns Uniqlo.



• Custom Shopping Bag

• Gift Card Box

• Gift Card/Receipt Folder

• Drawer-Pull Gift Box

• Fitted-Lid Large Gift Box

• Garment Bag


Retail Packaging—Custom recycled paper, cotton handles, hot-stamped

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